Think your copy is not right? Not really engaging with your audience? Here I share 5 top tips I learnt after almost 20 years of writing. Mindset I have been writing my whole life. And one thing I can tell you for sure: a positive mindset is an indispensable first step in getting your copy right. Get in the right mindset before sitting down to
Like a lot of things in life, I think the key to a successful headshot session is to find the right balance: the right balance between proper research and following that gut feeling. The right balance between rational and emotional. The right balance between planning ahead and having fun at the moment. Suddenly things start moving faster and faster with my business
Most people don’t know what their story is all about. This is why I use different interview techniques I have learned during almost two decades working as a journalist to get to know my clients and their story.
Do you see this glass as half empty or half full? A good social media strategy will focus on and highlight your half full, adopting always an optimistic perspective. It doesn't mean creating a reality that doesn't exist. Being honest is essential for any successful marketing campaign. But when you look into this picture, both assumptions are true: the glass is indeed half
Embrace this little cute symbol and let your ideas fly. Hashtags allow you to send your message further. They allow people to find content that otherwise they wouldn’t probably find. So, don't be shy: use them. As long as the hashtag is relevant to your post, it is relevant to your audience as well. Do a good research on each social platform you are
- "Why mummy?". I hear this question at 8 am when she needs to wear her uniform and I hear the same question around 10 times more during the day until 7.30 pm when she asks me: "Why I need to go to sleep mummy?". I was very annoyed by these infinite "Why" questions of my four-years-old daughter until I realized that I
Today I want to talk about motherhood as a source of power and change. About this immense and inexplicable love that I feel for my children and that gives me the energy to reinvent myself, my career and anything else that might be necessary. And I will reinvent myself because right now my children are my priority, but it doesn’t mean I no
Social Media is about adding value to your customers. Grow your business by harnessing the power of Social Media. We are here to help you on this journey. Get in touch today at email@example.com